Best ribeye I've cooked at home. Tasted the difference instantly — kids actually finished their plates.
Beef
Beef Bottom Round Roast
$45.00
100% grass-finished: pasture from birth through the last day.
Nothing added: no hormones, antibiotics, mRNA, or grain finishing.
Lab-tested nutrient-dense: measurably higher in omega-3s and beta-carotene.
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Cooking notes
Grass-finished cuts cook faster than grain-finished. Drop your usual temp by 25°F and pull a few minutes earlier.
What's in the box
Vacuum-sealed in compostable BPA-free packaging, packed on dry ice for next-day shipping.
Shipping & returns
Orders over $399 ship free. Family Guarantee: if it doesn't earn its place on your table, we refund every dollar — and the meat stays in your freezer.
No antibioticsNo antibioticsNo antibiotics
— The standards —
What's behind every cut.
Average package weight: 3 lb
A richly flavored cut for slow roasting, braising, or smoking until tender.
- No mRNA or glyphosate
- No hormones or steroids
- No GMOs or antibiotics
- No MSG, synthetic nitrates, or sugar
If it doesn't earn its place on your table, we refund every dollar — and the meat stays in your freezer.
Every protein is sent to an independent lab and tested for phytonutrient density. We don't claim our food is more nutrient-dense — we measure it.
Our Farming practices
Regeneratively focused
Strategic, rotational grazing rebuilds Mississippi soil season by season. No synthetic fertilizer, no herbicides, no shortcuts — the livestock do the soil work, the soil grows the food.
Humanely raised
Animals live the way animals should — on pasture, in family groups, with room to express natural behavior. Low-stress handling from birth through harvest, every time.
No growth promotants
No hormones, no steroids, no growth-pushing additives. Livestock finish at their own pace on grass — taking longer to raise, putting better food on your table.
farm
— The proof, side by side —
The nutrition label tells the story.
Same cut. Same weight. Wildly different nutritional profile. Etta Hills beef is lab-tested significantly more nutrient-dense than supermarket grass-fed.
— ETTA HILLS · GRASS-FINISHED —
Ribeye, 100g lean
Lab-tested · phytonutrient panel
Omega-3 fatty acids
102 mg
Vitamin E (α-tocopherol)
1.4 mg
Beta-carotene
89 µg
CLA (conj. linoleic acid)
84 mg
Iron
2.8 mg
Zinc
4.6 mg
B12
2.4 µg
— CONVENTIONAL · FEEDLOT-FINISHED —
Ribeye, 100g lean
USDA national database avg.
Omega-3 fatty acids
18 mg
Vitamin E (α-tocopherol)
0.4 mg
Beta-carotene
12 µg
CLA (conj. linoleic acid)
24 mg
Iron
2.5 mg
Zinc
4.2 mg
B12
2.1 µg
Values shown use generic published data for conventional beef and a placeholder lab panel for Etta Hills. Real Etta-specific lab results swap in once available.
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Questions about
this cut.
Can't find your answer? Reach us directly at (662) 351-3882 or hello@ettahillsfarm.com — we'll get back the same day.
Vacuum-sealed in compostable packaging, frozen solid, packed on dry ice for next-day arrival.
Frozen, vacuum-sealed, packed on dry ice in insulated boxes. Ships nationwide via FedEx or UPS — usually 1–2 days in transit. If anything thaws before it gets to you, we make it right.
Yes. Pick "farm pickup" at checkout instead of shipping and you'll save the shipping cost. We're at 90 Co Rd 253, Etta, MS 38627 — about an hour southeast of Memphis. Once your order is ready, we'll email you with a window to come grab it.
Because it eats differently. Pasture-raised cattle on a diverse forage diet produce meat with deeper color, firmer texture, and a richer, slightly more mineral flavor than grain-finished beef. The fat is yellower (that's the beta-carotene from grass) and the cooking is a little different — leaner, faster, less forgiving of high heat. Worth the small learning curve.
Yes — the gate's open. We're at 90 Co Rd 253, Etta, MS 38627, about an hour southeast of Memphis. Tours run on a regular schedule and are open to anyone curious about how the meat in their freezer actually gets raised. Book a tour at /pages/visit-the-farm.
We tested it. Higher in omega-3s, vitamin E, and beta-carotene than the supermarket alternative. Most farms market it. We measured it.
No hormones, ever. We don't use prophylactic antibiotics either — meaning we don't dose the herd or flock as a routine practice. If an individual animal gets genuinely sick and needs antibiotics to recover, we treat it; that animal then gets pulled from our program and is not sold as Etta Hills meat. This is the honest answer; "never ever" claims usually aren't.
